Item(s): 662122, 662123, 662124, 662125
Name: Shield Backpack II
Product Use: Employee Recognition
Industry: Retail
Promotion: A large electronics retail chain wanted to drive incremental sales of extended warranties by rewarding those employees who achieved their goal. The company was looking for a fun, hip item that targeted the under $5 price point and offered an assortment of colors. The Shield Backpack II fit the bill, and the trendy design appealed to the sales team’s young demographic.