The Bizz by AnyPromo.com

Business & marketing advice, news and features, design inspiration, and the art of gifting.

#DIY Gifts & Giveaways: Origami-Heart Notes

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By Fausto Mendez

    If you’re a fan of #DIY crafts for personalized gifts, promotional giveaways and event supplies, you should consider adding a personal touch to your next gift, giveaway or event with gorgeous origami-heart notes. 

    We’re always looking for innovative ways to say “thanks” to special clients that deserve some extra attention, and promotional giveaways are great for that. But nothing says “thanks” like a #DIY gift from the heart. These special origami-heart notes are relatively easy to build, and the graphic below explains it very clearly (even if the instructions are in Chinese). 

    Though they appear to be envelopes, what you are looking at is actually the notes themselves. Even the heart is apart of the note sheet. You would write or print your note on the inside, of course.

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    You’ll need two separate sheets of paper in a square cut for this project. To maximize the marketing effect of this note, you should use a sheet of paper that features your company logo in a tasteful way. You can also add your logo to promotional mints or candy, and attach the mints or candy as a part of the gift. Thanks to Duitang for posting the image.


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#DIY Gifts & Giveaways: Candy Cone Envelopes

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By Fausto Mendez

    If you’re a fan of #DIY crafts for personalized gifts, promotional giveaways and event supplies, you should consider adding a personal touch to your next gift, giveaway or event with Candy Cone Envelopes. 

    Sometimes, saying “thanks” or “hello” just isn’t enough, especially in the business world, but it’s not always prudent to spend a load of cash on promotional gifts for every client and partner in your contact list. And you definitely don’t want to miss out on enhancing the relationship by not delivering a memorable gift, so next time, try dropping off one of these DIY candy cone envelopes. They’re cheap and easy to build, so you can assemble them as you need them.

    All you need is some gourmet candy, sheets of fancy colored paper, a roll of ribbon, a bottle of decent craft glue, and perhaps a printer (with paper) to attach a note that features your company’s logo. 

Making the Envelope

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+ The envelope itself is super simple to build, and even origami newbies should find it rather easy. Start with a square sheet of paper in a diamond layout (as seen above). 

+ Roll the sheet of paper into a cone, similar to the way waffle ice cream cones are formed. Glue it down. 

+ The top of your diamond will form the closing flap of the envelope. Don’t glue it down yet.

Making the Note

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+ Next, print your company’s logo onto paper with a “thank you” message. The above photos feature a personal note with a “secret wishes” message, but in the business world, you should make sure your logo is clearly associated with the gift in order to clearly associate the gift’s positive emotional impact with your brand. A simple, “thank you” below your logo should suffice. 

+ Make sure the logo is small enough to not over-cover the envelope. It should barely peek over the edges of the envelope (after the envelope has been flattened in the next step). 

+ Flatten the envelope down. Then, stuff it with gourmet candies, and glue the top flap down.

+ Decorate it with a simple ribbon over the flap, and glue your note/logo over the ribbon.

+ Finally, thank Martha Stewart for the original concept!

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#DIY Promotional Giveaway: Super-Easy Themed Envelopes / Note Holders

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By Fausto Mendez

    If you’re a fan of #DIY crafts for personalized gifts and promotional giveaways, you should consider adding a personal touch to your next promotional gift with a super easy-to-make themed envelope or note holder. 

    This DIY project is so easy, it’s hard to write at any length on the concept. In fact, Sweet Tidings managed to explain the whole project with a simple photo (seen above) and the following caption: “cookie-cutter cut-out note holder.” Basically, you use cookie cutters to cut folded, colored paper. The key is to cut right at the folded edge so that it folds open like a greeting card. The fold also enables it to stand upright, which is a pretty cool feature if you’re trying to make someone feel special or appreciated. 

    You can use the same process (with bigger cookie cutters) to make a larger version, though I’d hesitate to call it a note holder at that size. It’s more like a greeting card. 

    If you’re planning a promotional giveaway or promotional gift basket, I highly recommend mixing in a DIY gift, such as this one, to further impress your target. Promotional gifts are very common in the realm of business, but few individuals think about adding a personal touch to a promo. In this case, you can use the note holder as a way to deliver a fun, appreciative note, or you might just use it to identify the recipient. I’m sure there are more interesting ways to mix these into your promos; you’re only limited by your creativity.

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DIY Promotional Giveaway: Chocolate Bouquet

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By Fausto Mendez

    If you’re a fan of DIY crafts for personalized gifts and promotional giveaways, you should consider adding a personal touch to your next promotional gift with a homemade chocolate bouquet.

    This DIY giveaway is perfect for courting leads that happen to be recent grads - especially masters and PHDs - since they might be moving up the corporate ladder soon. You might also send one to your clients’ kids if you’re close enough and not creepy about it. Top it off with some relevant promotional giveaways, such as a pen set or an iPad case, to add some brand boosting power to your gift. Don’t forget that the point of a promotional gift is to raise awareness of your brand in your target audience.

    Furthermore, you can adjust the design to fit a variety of themes, holidays and events. You are only limited by your creativity. Now, let’s make a chocolate bouquet.

    First, you should do some basic research to determine the best type of chocolate to buy. Some people really prefer dark over milk, and others love white chocolate. Some people love caramel while others prefer (or have allergies to) certain nuts. A little bit of homework goes a long way.

Step 0 - Gather Your Cooking Materials

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+ Mini Reese’s peanut butter cups or a similarly shaped chocolate candy.

+ Square-shaped (not cubed) chocolate candies or candy melts (that you melt and reshape into a square). Reshaped candy melts work best.

+ Lollipop sticks

+ Mini M&Ms

+ Colored candy decorating pen

+ Flower pot

+ Styrofoam cylinder (that fits inside the flower pot)

Step 1 - Prepare the Cups

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+ Insert each stick into the top of the peanut butter cup. You might need to make a hole with a toothpick before inserting the lollipop stick. This helps to keep the cup intact as you insert the stick.

+ Most likely, your hands are too warm for the peanut butter cups, so they are starting to melt. Place each of peanut butter cup right side up on a plate. Stick them in the refrigerator for ten minutes to help them solidify. 

Step 2 - Assemble the Hats

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+ Use the candy pen as adhesive to stick the square chocolate onto the bottom of the peanut butter cup. Do not penetrate the square chocolate with the stick.

+ Sit the hats upside down for about ten minutes to allow the adhesive to set.

+ Create the graduation cap tassel with the candy pen, and use an M&M to create the button that holds the tassel onto the hat.

+ Arrange the caps within the flower pot by using the Styrofoam to hold them in place.

Step 3 -  Dress it Up

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+ Use tissue paper (preferably cut into thin, long strands) to add some flare and hide the Styrofoam. 

+ Decorate the flower pot with a message or art.

Step 4 - Add Promotional Products that Raise Brand Awareness

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+ If you’re using this concept as a promotional gift, you’ll need to add some customized promotional products with your brand logo on it. We have a number of suggestions below, but can also browse the AnyPromo No-Minimum section for products that don’t have to be ordered in bulk. Don’t forget to add your brand’s logo to any of these products.

+ Many grads have a laptop, and have developed some level of addiction to it. A promotional messenger bag for 11-inch or 13-inch notebooks would be a useful and long-lasting gift.

+ Some grads might enjoy a custom flag or vinyl banner customized with a band or sports team’s logo. 

+ If your target is a drinker, he or she might enjoy a corkscrew / coaster gift setWriters or heavy note takers might prefer the leather notebook version.

+ Targets with business cards may enjoy a custom sculpture shaped out of their business cards and then placed inside a glass bottle. It’s a new take on the boat-in-a-bottle concept. From 18 wheelers to aircraft carriers, there’s definitely a sculpture that will appeal to your target.There’s even a sculpture of business man behind a desk!

    Join the conversation on Facebook, Twitter, Pinterest, Google+ or Linkedin, and stay ahead of the game with an occasional laugh and non-stop marketing & business advice, news and analysis. Brought to you by AnyPromo.com. Thanks to Chica Circle for the pictures.

DIY Promotional Giveaway: The Wine Cork Bulletin Board & Gift Basket

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By Fausto Mendez

    If you’re a fan of #DIY crafts for personalized gifts and promotional giveaways, you should consider adding a personal touch to your next gift basket with a bulletin board made of real wine corks. This concept is perfect for any wine-loving lead at the targeted company of your choice, and you’ll have to down a few bottles to make it happen. It turns out you’ll finally have an excuse to drink on the job!

    When courting leads with promotional gifts, you’ll need to up your game if you want your gift to make a memorable impact. Stress balls and mugs are great, but they can only go so far. Attract leads with a high-end or DIY promotional giveaway as the main course, and add in some stress balls and mugs (with your logo) on the side. That’s how it’s done. 

    In this case, we’ll put together a wine-cork bulletin board, but because it’s often difficult to add your brand’s logo in a tasteful way to a DIY gift, we’ll bundle it with traditional promotional giveaways to add some brand-boosting power to the package. 

    The wine-cork bulletin board is a pretty basic project. You don’t need much, and you can easily finish it in less than 24 hours.

Step 0 - Gather Your Materials

+ Glue Gun

+ Paint

+ Frame

+ Wine Corks

Step 1 - Paint the Frame

+ Start by painting the inside of the frame (where it would normally hold a photo). Wine corks are inconsistent, so you might have small cracks between some corks. A black background fixes this problem. 

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Step 2 -  Assemble the Corks

+ Glue the wine corks onto the frame - horizontally or vertically. Try to use corks with a consistent width and height for best results. 

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Step 3 - Spice it Up

+ The bulletin board itself is a wonderful and memorable gift, but it doesn’t do much to boost your brand on its own. You want the frame to be associated with your brand - at least in the mind of the targeted recipient. Do this by bundling the bulletin with a promotional leatherette wine box. Make sure to pack it with your client’s favorite wine, so do your homework first. Don’t forget to add your logo to the wine box for best results.

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+ Next, you’ll need a handful of cheaper (but useful or fun) promotional giveaways to maximize brand awareness. To stay within the theme of wine, order a couple of custom promotional champagne bottles filled with classic candies. To round out the gift basket, mix in a promotional mug, a stress ball and a high-end notebook. Get as creative as you want. AnyPromo sells over 50,000 promotional products. Don’t forget to add your logo for best results.

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+ For the cherry on top, I suggest a personalized pen set made of maple or rosewood. In this case, you would add target’s name instead of your brand name for maximum wow. 

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