The Bizz by AnyPromo.com

Business & marketing advice, news and features, design inspiration, and the art of gifting.

Finished Work: One of our favorite local pizzerias is celebrating their 30th Anniversary! These custom tees were made to help them celebrate!

#MarketingMonday - Don’t Limit Your Memes to the Web

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By Fausto Mendez

    Just when you thought meme marketing couldn’t get any better, this pizza restaurant is using the popular “Skeptical Fry” and “Philosophical Raptor” memes on a sidewalk chalkboard to sell dollar pizza slices.

    This is definitely one of the more original uses of memes that I’ve ever seen - mostly because these memes don’t appear where memes always appear (hint: they usually appear on the Web). 

    Comedy Central broadcasts Futurama, the animated adult sitcom that stars the character Fry from the world-famous “Skeptical Fry” meme, and the TV studio actually used memes in a similar off-the-Web way to advertise new episodes of Futurama last year. However, CC didn’t post its memes to a chalkboard. The company actually used the memes on live TV. For me, it was certainly eye-opening to see a mainstream corporation employ memes in such a direct way. It was a rather brilliant move.

    Of course, CC’s use of memes occurred long after the “Skeptical Fry” meme became popular on the Web, so CC literally hijacked its own meme to market the show on which that meme is based. It’s mind-bending to think about such an unpredictable series of events, but the example illustrates the power that marketers can wield when they are in tune with Web culture. 

    Join the conversation on Facebook, Twitter, Pinterest, Google+ or Linkedin, and stay ahead of the game with an occasional laugh and non-stop marketing & business advice, news and analysis. Brought to you by AnyPromo.com.

Bring Your Own Lunch Recipe: Mushroom Pizza Caps

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By Fausto Mendez

    Every week, we suggest a fascinating, unique and delicious dish that is easy to make or reheat at your office lunchroom. This week’s #BYOL recipe: Mushroom Pizza Caps.

    Last week, we switched things up with a desert recipe for the #BYOL series, but we’re taking it back to the main course, this week, with a fast and easy pizza recipe that’s lighter and healthier than traditional pizza. This Table for Two recipe switches out pizza dough for a mushroom cap, but it’s still pretty much the same idea.

    Of course, the benefit of removing the dough is that you consume less carbs and fat, but bread is usually full of unhealthy gluten too. So it’s definitely a win-win if you enjoy mushrooms on your pizza.

Step 1: Gather Your Ingredients

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+ 5 large Portobello mushroom caps

+ 2 tablespoons of olive oil

+ Pepperoni (or your favorite combination of toppings)

+ Shredded mozzarella cheese

+ Your favorite pizza sauce

+ Basil

Step 2: Get Baked

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+ Glaze the inside of each mushroom cap with olive oil. Then, season the caps with salt and pepper.

+ Lightly grill the mushroom caps for about 5-7 minutes. Remove from grill.

+ Add marinara sauce, cheese, basil and and toppings.

+ If you’re eating at home, reheat the mushrooms on the grill until the cheese melts. If you’re taking these to work for lunch, do not reheat at home; place them in an air tight container. When you’re ready to eat, reheat them in an oven or microwave.

    Join the conversation on Facebook, Twitter, Pinterest, Google+ or Linkedin, and stay ahead of the game with an occasional laugh and non-stop marketing & business advice, news and analysis. Brought to you by AnyPromo.com.

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