Here at AnyPromo.com, we work with some inspiring businesses. Today we place a spotlight on an individual who’s making a positive impact on the lives of the children in her community. Mrs. Martinez is a physical education instructor who creates programs to empower and motivate children, schools, and families to lead active and healthy lives. We caught up with her to discuss where she draws inspiration from and shares some words for other entrepreneurs–
What drove you to create “Move Your Body Everyday”?
"As a physical educator, I know that so many kids dislike moving these days– especially when they would rather sit inside on technology all day. I wanted to share with kids how fun exercising can be and how important it is do it daily. It’s natural for kids to be movers, so once they get started it does not take long for them to start smiling. That is my biggest joy, to see kids smile while moving.“
Where do you go for / how do you find the inspiration for some of your programs and events?
"I share most of my ideas with my nine and seven year old girls. Once my girls give me the green light that the ideas sound good, then I start creating. I love Pinterest, iTunes, clipart, fun equipment and collaborating with other educators. I usually get an idea off of one of those resources and then the ideas start flowing.”
What’s the most rewarding part of your job?
“The most rewarding part of my job is hearing that the kids took my messages home and implemented them on their own. (Messages like: Moving every day, not being a couch potato, moving to their family members, going outside and playing, etc.)”
How do you get the word out about your business and services? What has been the most effective way for you?
“I do traditional marketing like flyers, postcards, and brochures. I love social media and feel that it is a great resource. Word of mouth is the most effective way to get into a school. People see my work online, receive stuff in the mail, however until someone usually says, ‘I know her and she does good work’, I then get the phone call. This is my second school year in business and I have lots of repeat schools. Once the principals, teachers, parents and students experience what I do and offer, they have happily welcomed me back.”
Do you have any words of advice for today’s entrepreneur?
“I am still in the early stages of my business and learning so much. Each idea takes 100 steps to make it happen, BE PATIENT, and take one step at a time.”